When it comes to Fashion Week, we’ve all got our favourite stops along the way. Regardless of where your fashionable favouritism lands you on the map, there’s no denying that the Scandinavian street style stars of Copenhagen Fashion Week set the style bar high every season. But what can we expect from the collections being shown?
Eco-conscious Scandi brand and newcomer, Blanche – denim and ready-to-wear label founded in 2017 by Melissa Bech and Mette Christensen – kicked off the proceedings at Copenhagen Fashion Week with its SS19 collection. Denim inspired silhouettes, clean Scandinavian shapes, feminine but minimalist tailoring and a subdued colour palette ranging from pastels and faded burned nuances to classic non-colours and denim were incorporated into the collection, confirming the unfaltering talents of its designers who had shown at Fashion Week only once prior to this.
Blanche was closely followed by Holzweiler’s show and Stine Goya. Norwegian and sibling owned fashion house, Holzweiler, only began producing clothing in 2014. Previously the brand focused on scarves made from silk, lambswool and cashmere. Their strong identity of Nordic design and an ability to mix fashion-forward looks with timeless pieces, shoots them to the top of the list of Scandinavian brands you need to know.
As for Stine Goya, the Copenhagen-based designer brand is known for its collections of classic and wearable pieces underpinned by feminine silhouettes along with pieces specifically designed to empower women and express individuality. Since the brand’s inception in 2006, it has projected bold and colourful visions into the Scandinavian fashion scene and this season was no different. The SS19 collection brought a flourish of colour with standout looks including sheer blue, off the shoulder dresses complimented by silky cornflower blue skirt suits and dresses. Peplum hemlines were noticeably revived while a fuchsia dress with glittered bodice completely stole the show.
On yesterday’s schedule, shows from Munthe, By Malene Burger and Ganni spoiled the fash pack in attendance. Munthe, the constantly evolving Danish brand operates with a dedication to quality and the power of femininity. Following a hugely successful rebranding in 2004, it has since become a reputable brand across the wider industry. Their runway styling is recognised for its softly cut tailoring teamed with sequins and high-necked, floor length dresses cut from sheer fabrics layered over lingerie. The new season collection featured lightweight fabrics, soft silhouettes, plenty of (gentle) patterning and of course, a momentary appearance from their famous sequins.
By Malene Birger lived up to expectations and presented signature grown-up staples with chic work appropriate co-ords, structured blazers and poplin shirts. Crisp whites held prominence throughout, alongside ruched fabrics, maxi dresses and a nod to the belt bag trend that appears set to stay.
Ganni’s presentation proudly holds the top position for most highly anticipated show. The brand has dominated our social media feeds over the last few years with its famous love for colour, wrap dresses, florals and of course, a good ol’ puff sleeve blouse thrown in for good measure. Last season Ganni held the largest audience by far following a majority investment by an LVMH-linked private equity firm late last year. Danish cool girls flocked to its show and so far the brand seems it hasn’t lost its edge just yet. Although one of the many trends that brought insta-fame to the Danish brand, there wasn’t a floral piece in sight this season. The SS19 collection brings with it retro tie-dye prints, 90s nostalgia slip dresses, a heavy utilitarian focus and a collaboration with 66 North. All in all, another entirely wearable collection coming to an Instagram feed near you in the foreseeable future.
The show schedule isn’t all that’s got fashionable chins wagging. Throughout the week, a flock of influencers and editors – Jeanette Madsen, Emily Sindlev and Stephanie Broek to name a few – took their positions in the front row, displaying an abundance of sartorial flair to all eager onlookers. Watch this space – the few weeks brings a fashion lover’s paradise.